Marketing Archives - Mippin

Mastering Mobile Marketing: Connecting with Customers in a Mobile World

Julia Carpenter — Mon, 25 Dec 2023 12:49:12 +0000

In our constantly connected society, mobile marketing stands as a pivotal component for business success. As smartphones become ubiquitous, understanding how to effectively engage customers on these devices is more important than ever. This guide delves into the intricacies of mobile marketing, providing insights on how to captivate and connect with your audience anytime, anywhere. […]

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Digital vs. Traditional Marketing: Unveiling the Key Differences

Lara Herrington — Sat, 28 Oct 2023 05:18:52 +0000

In the evolving world of business, marketing strategies are the linchpins that determine the success of any company. As we journey through this digital age, marketers often find themselves at a crossroads – to choose between digital and traditional marketing. Both of these avenues have their merits and limitations. However, understanding the differences between them […]

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7 Ways to Adapt Your Online Approach to Changing Market Trends

Daphne Lee — Mon, 28 Aug 2023 15:07:47 +0000

As our society keeps leaning in the digital direction, the digital marketing arena only grows its sway over the business arena. Still, that this influence always manifests in the same manner and capacity would be a horrible mistake. Online marketing is a very fast-paced and rapidly evolving world where, except for the pull it has […]

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5 Key Reasons To Add Video Marketing To Your Content Mix

Kelly Oakes — Fri, 19 May 2023 05:56:44 +0000

These days more and more people are preferring to consume video content rather than read text-based content. We live in a world that’s becoming more impatient and attention spans are shrinking. Fewer people are willing to read every single word of a 2000-word blog post, but they’re happy to sit through a 5 or 10-minute […]

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3 Tips to Choose a Marketing Company

Karthick — Mon, 15 May 2023 06:29:33 +0000

Before we get into what to look for in a marketing agency for your business, it is absolutely necessary to determine your need for it. The first and foremost need of any business is to keep a steady sale of its products, and nothing in this regard is more imperative than a robust marketing strategy. […]

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10 Novel Ways in which IoT can Help You Transform CX and Enable Upsell/Cross-sell

Julia Carpenter — Fri, 12 May 2023 20:49:58 +0000

The Internet of Things (IoT) has been such a game changer for enterprises worldwide that it has seen one of the widest adoptions among new-age technologies that we come across today. So much so, that the Industrial Internet of Things (IIoT) is projected to become a $263.4 Billion market by 2027. Among industries, manufacturing is […]

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How to Recruit an Animation Video Company?

Lara Herrington — Wed, 01 Feb 2023 05:20:29 +0000

Modern businesses need to produce good-quality video content. Video is a must for a successful online advertising campaign. Many companies, even SMBs, struggle with in-house skills for video production. Hiring the right professionals to produce and edit video can be time-consuming and simply out of budget range. However, missing out on video marketing means a […]

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4 Facebook Marketing Mistakes that are Bringing Your ROI Down

Lara Herrington — Sun, 15 Jan 2023 04:30:30 +0000

Do numbers on Facebook inspire you? Do you think that quantity is any day better than quality? If yes, you need to rethink your promotional strategy on Facebook again. The opportunities to improve your brand visibility on social media are endless, but you also need to invest in the right services that can help achieve […]

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Tips for Safer Online Chatting

Lara Herrington — Wed, 30 Mar 2022 04:49:46 +0000

Have you ever heard of stories of people whose data was compromised despite claiming to use strong passwords? Maybe you’ve heard of people that have been conned through online chats? You might have experienced a date straight out of hell where a person faked their profile. These are a few of many incidents people have […]

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Here’s Why Your Brand Needs Salesforce Marketing Cloud

Lara Herrington — Wed, 10 Nov 2021 09:49:48 +0000

Salesforce Marketing Cloud (SFMC) is a Salesforce platform focused on customer engagement through marketing innovation. This SaaS platform has four ‘base versions,’ where each comes with a different level of functionality and multiple extra at-cost parts that can increase functionality even further. Now, Salesforce Marketing Cloud Solutions can revolutionize your marketing campaigns like no other […]

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